Why website design is not so important?

Do you really think that the most important aspect of a website is its design? I have been working with websites for more than 10 years, and my most popular websites have a simple design!

Let me explain to you the typical process that many website owners go through:

1. First, you invest a lot of time and money into designing. The designer creates a beautiful design for your website, with animations, stunning style, and impressive images.

2. Next, the developer translates this design into code. This is a long and challenging process, and it requires more money.

3. After much correspondence and feedback, you launch your website with high hopes for success.

4. However, after several months, nothing significant happens.

5. You hire an SEO specialist. And then, the fun begins.

It turns out that your website has a lot of large images. These need to be compressed or removed in order to speed up your site. Beautiful animations can also slow down your site with their scripts – so you disable them. You also need to change all your headers and structure. You need to write blog posts. You need to create pages for specific services. So, design comes last and content and speed come first. Well, then, tell me why you spend a lot of money on design and development?

I want to show you an example. Here is a ready-made clinic website template. Tell me how much you would rate its development at $39. Clearly, not at that price. But you will immediately think it’s not unique.

And what makes the site unique? That’s right – the content.

Now imagine you’re editing photos of doctors, buildings, or changing text, etc. They’re all unique! Only the header and footer, as well as some common margins and structure, will probably remain the same. The content, however, will be completely different!

For Google, design is not as important as content. Content, domain age, and site speed are what matter to Google.

Therefore, don’t delay creating a website for your business. Even one client who visits your site will pay for its creation. So contact me, don’t hesitate! I’m passionate about helping people grow their businesses online!